Services

Services

We help growing brands turn email & lifecycle into a predictable revenue and retention channel.

Our work spans the full retention program. From the first audit to ongoing campaign management. Strategy-first, platform-agnostic, and built for scale.

Email Growth Audit

The fastest way to understand what your email program is actually doing.

Most brands don't know what's broken until revenue drops. Our 7-day audit goes deep across your entire email program - deliverability, lifecycle flows, list health, campaign performance, and revenue attribution.

You get a clear, prioritised report with:

1. Full deliverability and inbox placement assessment
2. Flow and automation gap analysis
3. List health and reactivation opportunity sizing
4. Campaign performance benchmarked against industry standards
5. A revenue gap estimate - what your email should be generating v/s what it is
6. A prioritised fix list with quick wins and strategic recommendations

Platform agnostic. Any ESP. Shopify or non-Shopify.

Lifecycle Strategy & Implementation

Build the system that turns one-time buyers into repeat customers.

We design and implement lifecycle programs mapped directly to your customer journey and revenue goals - not templates, not guesswork.

What we build:

1. Welcome and onboarding series
2. Abandoned browse and cart recovery
3. Post-purchase sequences - thank you, review, cross-sell, replenishment
4. Win-back and re-engagement flows
5. Sunset and list hygiene flows
6. Segmentation architecture - engagement tiers, lifecycle stages, behavioural segments

Every program is built with deliverability, scalability, and performance tracking built in from day one.

Ideal for brands setting up for the first time or rebuilding a program that isn't working.

Deliverability Consulting

If your emails aren't reaching the inbox, nothing else matters.

Deliverability is the part most email marketers skip over. We don't. From authentication setup to sender reputation recovery, we ensure your emails land where they're supposed to.

What we cover:

1. Domain authentication - SPF, DKIM, DMARC configuration and validation
2. Inbox placement audit - where are your emails actually landing
3. Sender reputation assessment - domain and IP health
4. Blacklist identification and delisting
5. Domain warmup strategy and execution
6. Ongoing deliverability monitoring and reporting

If your open rates have dropped unexpectedly or you're seeing spam placement - this is where we start.

Campaign Management & Retainer

Consistent, strategic email execution every month.

For brands that want ongoing email management without building an in-house team. We handle strategy, execution, and reporting so email stays a priority even when everything else is busy.

What's included:

1. Monthly campaign calendar and planning
2. Newsletter and promotional campaign execution
3. Segmentation and audience management
4. A/B testing and optimisation
5. Lifecycle flow maintenance and updates
6. Monthly performance reporting with benchmarks and recommendations

Available as a standalone retainer or as a continuation of a lifecycle implementation engagement.

ESP Migration

Move platforms without losing data, revenue, or momentum.

Migrating your ESP is high risk if done wrong - broken flows, lost subscriber data, deliverability damage, and revenue gaps. We manage the entire process so none of that happens.

What we handle:

1. Pre-migration audit and gap analysis
2. Data mapping - contacts, segments, custom properties, purchase history
3. Flow and campaign recreation in the new platform
4. Domain warmup and deliverability setup in the new environment
5. QA and testing before go-live
6. Post-migration monitoring and stabilisation

We work with all major ESPs - Klaviyo, Brevo, Mailchimp, HubSpot, ActiveCampaign, and more.

Not sure which service you need?

Start with a free 30 minute discovery call. We'll look at where you are, identify the biggest opportunity, and tell you exactly what we'd recommend.